XXIO PREPARES 2020 LAUNCH OF NEW CLUBS

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THE GOG BLOG-by Rory Spears, Director of Content and Creation. Follow Rory on Twitter @GogBlogGuy, and on LinkedIn, Facebook or Instagram.

THE NEW X DRIVER-from XXIO

XXIO known for it’s lightweight designs in golf clubs, has created a brand-new clubs for 2020.

Starting with the XXIO Eleven’s and the X series golf clubs. Both sets will launch on January 21st, of 2020.

During the PGA Merchandise Show in Orlando Florida, on demo day.

“We’re different than any other brand in the market, just as our new tagline suggests, and in 2020, we’ll showcase our differences to more players that we have ever before,” said Chuck Thiry, Vice President of XXIO USA. “We encourage all players to come out and ‘Experience the Difference’ of XXIO. My guess is that if you give us a try, you’ll see ball flight you haven’t seen in a very long time.”

Both XXIO Eleven and X clubs feature the new Weight Plus technology, that is expected to produce a more consistent and powerful swing. The new Weight Plus technology advances high balance point clubs, to another level.

THE XXIO NEW ELEVEN DRIVER.

Weight Plus effectiveness comes from the use of up to 13g of brass and rubber weights place in the butt-end of all XXIO shafts.

This mass of weighting according to XXIO, operates on a principle of a lever, so it assists in the takeaway, and reduces the effort needed to swing the golf club.

“We’ve been developing lightweight equipment for nearly two decades now,” Thiry said. “That kind of experience gives you a real understanding of, not only the benefits of lightweight, but also the benefits of accompanying technologies that you can pair with lightweight, to make the products perform even better. With our new Weight Plus counterbalancing technology, we are further pushing the limits of high balance point. It’s the combination of lightweight and high balance point that makes XXIO Eleven a game changer for moderate swing speed players.”

XXIO new technologies also include. Star Frame: XXIO Eleven’s Driver has a new rib structure to support a .45mm thickness. This allows for weight to be redistributed for better launch and forgiveness. A Cup Face that is the fastest for dead center hits, and miss-hits.

Double Undercut Cavity: Two slots have been cut into the iron body, behind the face to increase flexibility for better ball speed and distance.

XXIO will be a MAP of $199.99 for a single graphite iron, $299.99 for the XXIO Eleven Hybrids, $399.99 for the XXIO Eleven Fairway Woods and $649.99 for the Eleven Driver. XXIO Eleven ladies will be available in blue or Bordeaux color schemes.

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The X line of clubs has the same philosophy as the XXIO line, but is built for better golfers, who are seeing a distance loss in their game.

X will be a MAP of $199.99 for a single steel iron. $299.99 for Hybrids, $399.99 for the X Fairway Woods, and $699.99 for the X Driver.

XXIO Putters are milled from forged 303 stainless and offer a stable putting platform with a premium feel. Tungsten weights in the heel and toe have expanded the MOI for more stability on the green. XXIO Mallet Putter comes in 33-34 and 35 inch length’s at a MAP of $299.00. The XXIO Blade putter comes in a 34 inches length at $299.99.

XXIO Eleven and X golf balls are designed for slower swinging players. Eleven has a soft feel and low spin for more distance off the tee. While X golf balls are for players with a higher swing speed. XXIO golf balls come in White or Ruby Red colors at a price of $49.99, while X golf balls comes in White at $49.99.

Learn more about XXIO at xxiousa.com.

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About Rory Spears

Rory spent over 8 years growing up working at Rob Roy Golf Club in Prospect Hts.IL, then two years at Chevy Chase in Wheeling. He has covered golf in Chicago since 1986. Rory was one of the initial members of WSCR all-sports radio Chicago and covered golf there for 5 seasons, before moving on to work for ESPN/Sportsticker and ESPN Radio. In addition to hosting Golfers on Golf Radio on WCPT AM820 Chicago, he writes for both the Chicago District (CDGA) Magazine, and formerly Chicagoland Golf. Rory has played over 525 courses in 39 states, and rates golf courses. He does golf course management and communications consulting, within the golf industry.