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THE GOG BLOG by RORY SPEARS, Director of Content and Creation. Follow Rory on Twitter @GogBlogGuy, Linkedin and Facebook.
Titleist has taken it’s driver level, to a new level, with the addition of the TS4 Driver.
Titleist says it’s TS2 and TS3 are the most played drivers on the PGA Tour. The new TS4 low-spin driver will be put in play this week on tour, at the Texas Valero Open. It will be available to the public, and in pro shops and golf retail stores in late June.
The new TS4 driver is a mix of technologies from the Titleist Speed Project. That gives the TS4 a low, forward CG that neutralizes spin, which produces a longer, more piercing ball flight.
“TS drivers have exceeded all our expectations both on tour with golfers all around the world,” said Josh Talge, Vice President of Marketing Titleist Golf Clubs. “When it comes to driver performance, TS has shown that it’s no longer a one-or-two-horse race.”
Talge added there is a need for the TS4.
“While we know most golfers find their best fit in a TS2 or TS3 driver, there is a percentage of players out there with distinct performance needs, such as aggressive spin reduction,” Talge said. “TS4 is the ultra low-spin driver that still produces exceptional ball speed. If you want to hit it longer but are having trouble controlling the spin off the tee, TS4 was made for you.”
The innovations used to drive ball speed in TS2 and TS3 are being used to in TS4’s 430cc Speed Chasis, to reduce spin and still maximize distance for high spin players.
The Ultra-Thin Titanium Crown, 20% thinner than in the Titleist 917 driver. The weight is redistributed low and forward for reduced spin. A thinner faster face, it’s the fastest face Titleist says they have ever made.
The aerodynamic TS4 design is a classic 430cc, pear shape-that reduces drag and allows golfers a faster swing for more distance.
The Titleist SureFit Hosel featuring 16 independent loft and lie settings, allows additional ball flight with a precision fitting.
TS4 golfers will be able to pick from the same four shaft models in TS2 and TS3. Perspective buyers can attend a Titleist fitting day at hundreds of locations around the country. Loft options include 8.5, 9.5-RH & LH, and 10.5. MAP $499.00
More details at Titleist.com/golf-clubs/golf-drivers