TITLEIST LAUNCHES NEW DT TRUSOFT GOLF BALL

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The Gog Blog Chicago’s #1 Golf News Source by Rory Spears, Editor and Director of Content. Follow Rory on Facebook, Linkedin and Twitter. Ready to hit a Titleist Golf ball down the fairway at Olympia Fields Country Club.

Titleist the No.1 ball in golf and maker of the high performance Pro V1 and Pro V1x golf ball, has added a new golf ball to it’s line or products.

The new DT TruSoft is designed to give golfers a soft feel on every shot they take, while still delivering the both the quality and performance of a Titleist golf ball.

If your a golfer who prefers a soft feel, then the new DT TruSoft at $21.99 per dozen, the top performing ball in it’s class is for you.

The ball is made at Titleist Plant 2 in New Bedford, Mass., Dt TruSoft includes a new soft core and cover formulation engineered by Titleist R&D to give an incredibly soft compression feel, with solid distance and playability in the short game.

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Titleist DT TruSoft more information at Titleist.com

” Dt TruSoft is the latest generation of Titleist’s soft compression core and cover technology. In each of our past three introductions of DT models, we have continued to provide golfers with softer and softer feel,” said Michael Mahoney, Director, Titleist Golf Ball Management. “Through our extensive testing with golfers, we know there is a growing interest for extremely soft feel, yet these golfers still want performance into and around the green. Dt TruSoft represents the best combination of very soft feel and the all-around performance of distance and playability you expect from a Titleist golf ball.”

“DT TruSoft is significantly softer than DT Solo, which was already the softest compression golf ball in our line,” Mahoney said. “and exceeds the performance of other products in this category as many of our competitors sacrifice short game spin or distance.”

The new DT TruSoft is now available in pro shops and golf retail stores.

DT TruSoft Technology and Performance: DT TruSoft is designed with a fast, very low compression core and soft pure ionomer cover- the softest core construction and cover blend that Titleist has ever used. The new core and cover work in conjunction and give the golfer a soft feel on all shots, providing low spin for longer distance and a short game spin for approach shots and around the green. A 376 dimple design allows for consistent ball flight.

DT TruSoft comes in White and Optic Yellow with play numbers 1-4. DT TruSoft replaces DT Solo in the Titleist ball family, while continuing the tradition known to golfers as “Red Box” Titliest.

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About Rory Spears

Rory spent over 8 years growing up working at Rob Roy Golf Club in Prospect Hts.IL, then two years at Chevy Chase in Wheeling. He has covered golf in Chicago since 1986. Rory was one of the initial members of WSCR all-sports radio Chicago and covered golf there for 5 seasons, before moving on to work for ESPN/Sportsticker and ESPN Radio. In addition to hosting Golfers on Golf Radio on WCPT AM820 Chicago, he writes for both the Chicago District (CDGA) Magazine, and formerly Chicagoland Golf. Rory has played over 525 courses in 39 states, and rates golf courses. He does golf course management and communications consulting, within the golf industry.